Socialstruct

More Small Businesses Using Social Media to Attract New Customers

Half of small business social media users complain that the platforms take more time than they’d thought, but almost the same number believe it’s time well-spent — that their social media initiatives will pay off financially in a year or less . One small business cited – Shady Grove Eye and Vision Care in the Washington DC metro area – said social media had helped reduce the marketing budget by 80 percent.